Senior Lifecycle Manager, Reactivations (all genders)

Senior CRM Strategy Manager, Reactivations (all genders) at HelloFresh in Berlin, Germany. **What you'll do** - Design and own end-to-end customer journeys to re-engage cancelled customers globally - Develop communication strategies across Email, Push, SMS, Direct Mail, and Call Centre channels - Manage market performance, owning targets for Conversion, spend, and CVA - Design and execute A/B testing strategies to refine messaging and improve Incremental Reactivations **What they're looking for** - Experience in CRM, marketing, or customer lifecycle management - Strong analytical skills to track KPIs and optimize customer profitability - Ability to collaborate cross-functionally with Creative, Analytics, and Operations teams - Passion for re-engaging customers and driving Customer Lifetime Value (CLV) **Details** - Location: Berlin, Berlin, Germany

Ähnliche Stellen in Berlin, Berlin, Germany

• Werkstudent Rezeptmanagement (all genders) — HelloFresh (Berlin, Berlin, Germany, Germany)
• Senior Manager, Marketing Procurement (All Genders) — HelloFresh (Berlin, Berlin, Germany, Germany)
• Senior Group Marketing Controller (All Genders) — HelloFresh (Berlin, Berlin, Germany, Germany)
• Senior Category Manager – Marketing (All Genders) — HelloFresh (Berlin, Berlin, Germany, Germany)
• Indirect Procurement Senior Manager - Marketing (All genders) — HelloFresh (Berlin, Berlin, Germany, Germany)
• Culinary Operations Working Student (all genders) — HelloFresh (Berlin, Berlin, Germany, Germany)
• Senior Marketing Data Analyst Pricing at HelloFresh — Berlin — HelloFresh (Berlin, Berlin, Germany, Germany)
• Principal Engineer at HelloFresh — Berlin, Germany — HelloFresh (Berlin, Berlin, Germany, Germany)